An introduction to

The Spoken Word

'The Spoken Word' provides a selection of effective services that is designed to establish influence in Public Speaking.

These services, which focus on the utilisation of the "Voice", include but are not limited to the following:

  • A Lecturing Service in Sports, Leisure and Business Management and Marketing is available for the Secondary, Higher and Further Education Sectors.
  • Selling
  • Radio "Voice-overs"
  • Public Speaking
Communication,
Education,
Information,
& Amusement.

Communication

Business Management and Marketing Consultancy

If a company / organisation that is seeking to acquire advice but wishes to avoid the cost that is often incurred in producing extensive and comprehensive written volumes such as the Marketing and Sales Strategies and Business Recommendation Documents that are prepared by The Spoken Word’s associate Company: i.e. The Written Word, a representative from The Spoken Word will discuss the issues that need to be addressed and conduct a commercial diagnostic assessment of the operation and a series of recommendations with which to proceed, verbally.  

Business ‘Troubleshooting’ Services / Assessments

Throughout the business world, numerous problems and negative issues remain unresolved because the management are ‘too close’ to the operation to cast a ‘balanced, fresh and impartial’ perspective. Quite often, it is a case of not being able to ‘see the wood for the trees’.     

The Spoken Word provides cost-effective ‘troubleshooting’ services / assessments that can propose and implement business solutions that are able to highlight and remove the obstacles that are hampering the development of commercial progression.

Chairmanship of Meetings and Discussion Forums

To ensure that any debate is conducted in a professional, rational and progressive manner, it is essential that a ‘referee’ is present to manage the exchange of opinion and the pursuit of dialogue.

The Spoken Word has assisted numerous special interest groups, societies and organisations by providing a wholly independent and impartial chairmanship service. One of the primary advantages of appointing a truly independent chairman is that any suspicion of bias is removed.

Sales 'Pitches'

The historical roots of selling products and services via an entertaining sales 'pitch', lie in the heart of the 'East End' of London. In recent years, however, the 'Del-Boy and Rodney' image of the sales 'pitch' has developed a greater sense of professionalism and the ability to sell a range of products and services via this particular selling tactic has evolved into a commercial science.

Promotional Sales Presentations

Articulate, inspirational and persuasive voice projection can prove to be an invaluable asset in any sales environmentThe Spoken Word provides an effective range of promotional and sales services throughout a number of commercial sectors: e.g. media sales, new product ‘launches’ and promotional product sales.

Campaign Management Consultancy

The ultimate effectiveness of any campaign is subject to a number of factors.  One of the most significant factors is the effectiveness with which the campaign is managed and indeed coordinated.The Spoken Word has considerable experience in devising and managing campaigns for both corporate concerns and special interest groups.

Education

Lecturing in Business Management and Marketing within the Leisure, Tourism and Sports Commercial Sectors at Institutions of Higher and Further Education

As the variety and number of options to pursue a career in leisure, tourism and sports management and marketing increase, the popularity of academic courses that are designed to prepare one for this particular sector have enjoyed concomitant growth. The application of judicious commercial acumen and marketing enterprise alongside the principles of exemplary service management are defined and analysed from the standpoint of both definitive excellence and practical experience: i.e. the pursuit of theoretical utopia is balanced with the realities of the commercial world.     

The Spoken Word is able to provide a lecturing service that will nurture the development of students on their path to pursue a career in this exciting business sector.

Lecturing in Business Management and Marketing within the Leisure, Tourism and Sports Commercial Sectors in Schools 

As the variety and number of options to pursue a career in leisure, tourism and sports management and marketing increase, the popularity of academic courses that are designed to prepare one for this particular sector have enjoyed concomitant growth. The application of judicious commercial acumen and marketing enterprise alongside the principles of exemplary service management are defined and analysed from the standpoint of both definitive excellence and practical experience: i.e. the pursuit of theoretical utopia is balanced with the realities of the commercial world. 

The Spoken Word is able to provide a teaching service that will nurture the development of pupils on their path to pursue a career in this exciting business sector.

Information

Radio and Television ‘Voice-Overs’

Effective and appealing use of the English Language ‘attracts and stimulates the hearing senses’ and generates interest. The Spoken Word is able to provide an appropriate voice that will command both the audio and video airwaves.

Career Advice Seminars

Representatives from The Spoken Word have enjoyed considerable progression in corporate senior management throughout a number of commercial sectors. Therefore, extensive experience prevails in the ‘rich fabric’ that often constitutes the exciting sphere of career development.

As highlighted, these senior management careers have been developed within a variety of business sectors and professional disciplines. In consequence, advice is available to highlight the opportunities and obstacles that often ‘surface en route’.

Conference Speeches and Presentations

The deployment of effective multi-media support resources alongside the delivery of articulate and persuasive speech is a formula that is destined to generate success.

The Spoken Word is able to present a variety of topics via the deployment of speech only, flip charts, or overhead projectors. In addition, electronic presentations that are projected onto a screen direct from a computer can also be conducted.

Public Announcements

Articulate and clear voice projection are essential features in the execution of any effective public address announcement.

Regardless of the objective of the announcement: e.g. instructional, directional, informational, celebratory etc., The Spoken Word is able to provide a service to satisfy any public address requirement.

Guided Tours of London

As one of the most popular and cosmopolitan cities in the world, London generates magnetic global appeal.  With numerous sites of immense historical significance and a rich diversity of entertainment options, this magnificent capital city represents a ‘must’ on all itineraries for visitors to the United Kingdom.

The Spoken Word provides a fascinating selection of guided tours that encompass and embrace every conceivable aspect / attraction of this vibrant metropolis. The tours can either pursue a pre-determined route, be tailor-made to address the specific request(s) of the client or be a casual and relaxed ‘mystery tour’. The client casts the choice !!

Amusement

After-Dinner Speaking

Having attended a formal or informal evening with friends and / or colleagues and enjoyed one or two bottles of fine wine and sumptuous fare, most thoughts turn to one of the final items on the function’s itinerary: i.e. the after-dinner speaker.

The Spoken Word has entertained the gathered throng at numerous functions with good-humoured banter. Regardless of the nature of the function, an appropriate range of subject topic(s) are utilised that will keep those in attendance more than amused.

Acting

On the basis that Acting talent is often described as being reliant upon the genetical make-up of an individual’s personality, it is comparable to any other form of communication: i.e. effective skill execution is difficult to teach.  Therefore, raw talent is a particularly attractive commodity.

As a bit part ‘extra’ or as the principal actor in a leading role, The Spoken Word provides a refreshingly passionate acting service in either a comedy or drama production.

Public Speaking

For the spoken word to be effective in public, the delivery must be articulate, clear and persuasive.  To enhance the delivery, the application of humour is a useful technique / skill to adopt.  The importance of interaction with the audience cannot be underestimated either and the establishment of a reciprocal rapport is a further essential feature of successful public speaking.

The Spoken Word is able to provide an effective public speaking service that is influential, inspirational, persuasive and memorable.

Guest Speaking at Special Interest and Society Group Gatherings

The appealing impact of an articulate, topical and good-humoured raconteur is a memorable element that can add acute enjoyment to any group of gathered individuals who have a passion for a shared interest.

The Spoken Word has entertained the gathered throng at numerous functions with good-humoured banter. Regardless of the nature of the function, an appropriate range of subject topic(s) are utilised that will keep those in attendance more than amused.